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Pills | 5' VISION by Thinking Heads

Al marketing le hace falta marketing… y Thought Leadership

General information

Author: Margarita Álvarez
Languages: Spanish
Estimated study time: 5 min
Publication date: August 2022
Method of delivery: SCORM, URL
Status: Available
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Margarita introduce el concepto de Thought Leadership como una evolución del Marketing, que ayuda a la Compañía a convertirse en el referente para los cinco stakeholders que toda organización ha de cuidar.

Margarita Álvarez. Chief Marketing Communication Officer de Grupo Adecco (2011-2018). Presidenta Instituto Coca-Cola de la Felicidad (2005-2009).

General information

Author: Margarita Álvarez
Languages: Spanish
Estimated study time: 5 min
Publication date: August 2022
Method of delivery: SCORM, URL
Status: Available
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