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Estrategia de clientes: más allá de la diferenciación - Netex
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Estrategia de clientes: más allá de la diferenciación


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General information

Author: Eugenio Palomero
Languages: Spanish
Estimated study time: 6 min
Publication date: May 2021
Method of delivery: SCORM
Status: Available
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La orientación al cliente ha sido un mantra que se ha repetido en las compañías desde hace décadas. Pero la última década este hecho se ha convertido en realidad, con los avances tecnológicos y la capacidad de conocer, de verdad, a nuestros clientes. Además, un aspecto resulta evidente: no todos los clientes son iguales. ¿Cuáles son las consecuencias para nuestra estrategia?

General information

Author: Eugenio Palomero
Languages: Spanish
Estimated study time: 6 min
Publication date: May 2021
Method of delivery: SCORM
Status: Available